IdAdvertiserProductTag LineMagazineYearDatePage
11267654086GENERAL FOODSSWANS DOWN CAKE FLOURA 2 EGG CAKE WITH A 4 EGG TASTETHE HOME MAGAZINE193004/0113
21096575320THE FITZGERALD MFG. CO.STAR-RITE MAGIC MAID MIXERNOW YOU DARE MAKE ANGEL CAKEGOOD HOUSEKEEPING193201/01123
31096912082STANDARD BRANDS INC.ROYAL BAKING POWDERDON'T LET AIR HOLES DRY OUT YOUR CAKEGOOD HOUSEKEEPING193201/01145
41210789555PILLSBURY MILLS INC.PILLSBURY'S SNO SHEEN CAKE FLOURGOODBYE TROUBLE!GOOD HOUSEKEEPING193311/01175
51205440858FORD & PENICK LTD.BRER RABBIT REAL PLANTATION MOLASSESMOTHER'S SATURDAY GINGERBREAD "MADE THE MATCH"GOOD HOUSEKEEPING193311/01181
61200517991GENERAL FOODSCALUMET BAKING POWDERSEE! TOUCH! TASTE!GOOD HOUSEKEEPING193311/01997
71200519666PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGSPARE YOUR ARM!GOOD HOUSEKEEPING193311/01997
81200519893GENERAL MILLSGOLD MEDAL FLOURACCEPT FREE, PLEASE, THIS $25000 KITCHEN-TESTED RECIPE SET!GOOD HOUSEKEEPING193311/01997
91097179160GENERAL FOODSSWANS DOWN CAKE FLOURTHEY'LL SIMPLY LOVE YOU FOR MISTLETOE CHOCOLATE CAKEGOOD HOUSEKEEPING193312/01102
101097614191PENICK & FORD LTD.BRER RABBIT REAL PLANTATION MOLASSESHER SATURDAY NIGHT GINGERBREAD BROUGHT HIM BACK TO HERGOOD HOUSEKEEPING193312/01136
111097675688GENERAL MILLSGOLD MEDAL FLOURKINDLY ACCEPT FREE THIS $25,000 SET OF "KITCHEN-TESTED" RECIPES!GOOD HOUSEKEEPING193312/01999
121093967404BRAZIL NUT ASSOCIATIONBRAZIL NUTSFROM BRAZIL COMES A CHRISTMAS TRADITION AND A HAPPY NEW CAKEGOOD HOUSEKEEPING193412/01159
131093988775UNITED PRUNE GROWERS OF CALIFORNIACALIFORNIA PRUNESSCIENCE DISCOVERS A NEW LAXATIVE AGENT ... IN THIS DELICIOUS BRANDIED FRUIT CAKEGOOD HOUSEKEEPING193412/01198
141095716377PENICK & FORD LTD.BRER RABBIT REAL PLANTATION MOLASSESUPON MY CHIN AND WHISKERS ...GOOD HOUSEKEEPING193412/01211
151118244472THE HILLS BROS.DROMEDARY DIXIE-MIX FRUIT CAKEGRANDMOTHER AMAZED AT FRUIT CAKE MADE IN 2 MINUTES!GOOD HOUSEKEEPING193412/01213
161096400154GENERAL MILLSGOLD MEDAL FLOURHOW BY SPENDING 3/4 CENT MORE FOR FLOUR YOU CAN AVOID LOSING 65 CENTS ON THIS CAKEGOOD HOUSEKEEPING193412/01999
171200073609THE BORDEN CO.EAGLE BRAND SWEETENED CONDENSED MILKFOOL-PROOF CHOCOLATE FROSTINGGOOD HOUSEKEEPING193503/01201
181200677754GENERAL FOODSSWANS DOWN CAKE FLOURAN UPSIDE-DOWN CAKE ... FULL OF THRIFTY NEWS!GOOD HOUSEKEEPING193503/01997
191098714750PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGDIVE IN, EVERYBODY! IT'S LIGHT, DIGESTIBLE CRISCO SHORTCAKE!GOOD HOUSEKEEPING193506/01113
201098716000GENERAL MILLSGOLD MEDAL FLOURREALIZED FOLLY OF CHEAPER FLOUR WHEN 1/2 CENT SAVING RUINED HER 44 CENT CAKEGOOD HOUSEKEEPING193506/01157
211231428464PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGNOW FOR XMAS!GOOD HOUSEKEEPING193512/0112
221231424049GENERAL FOODSSWANS DOWN CAKE FLOURYOU CAN'T GET CAKE LIKE THIS WITH ORDINARY FLOURGOOD HOUSEKEEPING193512/01997
231055909241THE HILLS BROS.DROMEDARY DATES & BREAD MIXESDROMEDARY DATES & BREAD MIXESLIFE193902/20998
241077032687P. DUFF & SONS INC.DUFF'S CAKE MIXNOW - JUST A BOWL AND A SPOON ... TO MAKE YOUR FAVORITE CAKE!WOMAN'S DAY193903/0144
251077032509GENERAL FOODSBAKER'S SOUTHERN STYLE COCONUTGRANDMA! GRATING COCONUT?WOMAN'S DAY193903/0145
261077032747P. DUFF & SONS INC.DUFF'S GINGERBREAD MIXHOW DUFF'S SAVED THE DAY!WOMAN'S DAY193906/0150
271082575461GENERAL FOODSBAKER'S SOUTHERN STYLE COCONUTIT'S STILL HIS FAVORITE!WOMAN'S DAY193910/0140
281077292702P. DUFF & SONS INC.DUFF'S CAKE MIXBAKE HOLIDAY CAKES ... THIS EASY WAYWOMAN'S DAY193912/0144
291080058938THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER FRUIT CAKETHE WHOLE WORLD COMES TO YOUR TABLE ...WOMAN'S DAY193912/01999
301062184175GENERAL MILLSGOLD MEDAL FLOURWELL CALL IT OUR "BUSY-DAY" CAKEGOOD HOUSEKEEPING194003/01101
311073320935THE CROSSE & BLACKWELL CO.THE ORIGINAL DAT & NUT BREADMAKES SMART SANDWICHES - AND DOUBLES FOR DESSERT!GOOD HOUSEKEEPING194003/01185
321062016330STANDARD BRANDS INC.ROYAL BAKING POWDERI WAS ASHAMED TO TELL THEM WHICH CAKE I BAKED!GOOD HOUSEKEEPING194003/0170
331061853584SPRY PURE VEGETABLE SHORTENINGSPRY PURE VEGETABLE SHORTENINGBRING SPRING TO YOUR TABLE WITH THIS LOVELY, LUSCIOUS DAFFODIL CAKEGOOD HOUSEKEEPING194003/018
341062009199PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGWANT TO MAKE THE BEST CAKE EVER?GOOD HOUSEKEEPING194003/0181
351104953316THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER SHORTCAKETHE SHORTCAKE READY FOR YOUR BERRIESWOMAN'S DAY194005/01000
361105561963THE HILLS BROS.DROMEDARY GINGERBREAD MIXGOOD AS GRANDMOTHER'S? YES!WOMAN'S DAY194005/0145
371188044962THE GREAT ATLANTIC AND PACIFIC TEA COMPANYJANE PARKER POUND CAKETRULY DELICIOUSWOMAN'S DAY194007/01997
381090435893THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P BAKED GOODSLET YOUR A & P BAKERS HELP PACK YOUR PICNIC LUNCH!WOMAN'S DAY194008/01998
391184858008THE GREAT ATLANTIC AND PACIFIC TEA COMPANYJANE PARKER BAKED GOODSMORE VARIETY WITH GREATER ECONOMYWOMAN'S DAY194009/0151
401090435983THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER FRUIT CAKEYOUR HOLIDAY TREATWOMAN'S DAY194012/01999
411077913399P. DUFF & SONS INC.DUFF'S GINGERBREAD MIXTO MAKE ... LOAF CAKE ... CUP CAKES ... COOKIES ... LAYER CAKE ... USE THISWOMAN'S DAY194104/0146
421077912940THE HILLS BROS.DROMEDARY GINGERBREAD MIXTRY THRILLING "JIFFY-WAY"WOMAN'S DAY194104/0174
431214871009GENERAL FOODSBAKER'S CHOCOLATEDO THEY LOVE ME? DO THEY!LIFE194104/28998
441075939213P. DUFF & SONS INC.DUFF'S CAKE MIXTHE MAGIC WAY TO MAKE LOAF AND LAYER CAKES ...WOMAN'S DAY194106/0151
451075938572PENICK & FORD LTD.BRER RABBIT NEW ORLEANS MOLASSES2 WAYS TO GIVE YOUR CHILD MORE IRONWOMAN'S DAY194106/0163
461077562062GENERAL MILLSSOFTASILK CAKE FLOURBETTY CROCKER PROVES HOW GOOD A SUGARLESS CAKE CAN BE!WOMAN'S DAY194209/0149
471077561978PENICK & FORD LTD.BRER RABBIT NEW ORLEANS MOLASSESSAVE SUGAR BY USING BRER RABBIT MOLASSES (60% NATURAL SUGAR)WOMAN'S DAY194209/0158
481077560049P. DUFF & SONS INC.DUFF CAKE MIXESYOUR GROCER'S NOW FEATURING THIS BEAUTIFUL NEW PACKAGE!WOMAN'S DAY194209/0168
491099431310P. DUFF & SONS INC.DUFF'S GINGERBREAD MIXHURRY HOME! MOM'S BAKIN' GINGERBREAD!WOMAN'S DAY194304/0160
501076604072THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P SUNNYFIELD CAKE FLOURI BAKE A DANDY CAKE, TOOWOMAN'S DAY194305/0177
511303658088PENICK & FORD LTD.BRER RABBIT NEW ORLEANS MOLASSESNEW ORLEANS MOLASSES SPONGE CAKELIFE194503/12106
521122910711THE GREAT ATLANTIC AND PACIFIC TEA COMPANYJANE PARKER POUND CAKEDELICIOUS SUMMER DESSERT ... YOU CAN MAKE IN A JIFFY!WOMAN'S DAY194507/01997
531122402197THE GREAT ATLANTIC AND PACIFIC TEA COMPANYJANE PARKER FRUIT CAKEOLD FASHIONED GOODNESS MAKES IT AMERICA'S FAVORITEWOMAN'S DAY194509/0114
541079454917THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER FRUIT CAKEOVER 60% FRUIT AND NUTS IN EVERY JANE PARKER FRUIT CAKEWOMAN'S DAY194511/0155
551075325009AMERICAN MOLASSES COMPANYGRANDMA'S OLD FASHIONED MOLASSESPARTY GINGERBREAD! AND GRANDMA SHOWS YOU 2 NEW WAYS TO DRESS IT UP!WOMAN'S DAY194511/0191
561121806676THE GREAT ATLANTIC AND PACIFIC TEA COMPANYJANE PARKER DUNDEE CAKEAYE! 'TIS SOMETHING TO BLOW ABOOT!WOMAN'S DAY194604/0156
571075134532THE HILLS BROS.DROMEDARY GINGERBREAD MIXIT'S YOUR FAMOUS GINGERBREAD MRS. WASHINGTON ...WOMAN'S DAY194606/0110
581074870920AMERICAN HOME FOODSDUFF'S GINGERBREAD MIXTHE FAMILY'S FAVORITE DESSERTWOMAN'S DAY194606/0172
591084216985PILLSBURY MILLS INC.PILLSBURY'S BEST ENRICHED FLOURMODERN BAKING ... AT ITS BEST!WOMAN'S DAY194705/0122
601223474850PILLSBURY MILLS INC.PILLSBURY'S BEST FLOURHOW TO MAKE A SHORTCAKE ... SUPER!WOMAN'S DAY194706/0152
611091462187SWIFT & COMPANYSWIFT'S SWIFT'NING BLAND LARDOUT PERFORMS ALL OTHER SHORTENINGS!WOMAN'S DAY194803/01998
621203303704WESSON OILWESSON OILBETTY CROCKER'S CHIFFON CAKE CALLS FOR WESSON OILGOOD HOUSEKEEPING194807/01162
631200329614GENERAL MILLSGOLD MEDAL FLOURTHE CAKE DISCOVERY OF THE CENTURY!GOOD HOUSEKEEPING194807/01163
641201040599AMERICAN DAIRY ASSOCIATIONDAIRY PRODUCTSICE CREAM AND CAKE ... GAY 'N' GOODGOOD HOUSEKEEPING194807/01225
651200006394GENERAL FOODSBAKER'S COCONUTLET'S CELEBRATE ... BAKER'S COCONUT IS BACK!GOOD HOUSEKEEPING194807/01997
661180808888THE GREAT ATLANTIC AND PACIFIC TEA COMPANYDEXO SHORTENINGGRAND NEW IDEA FOR THANKSGIVING DESSERT!WOMAN'S DAY194811/01104
671181413577TOOTSIE ROLLTOOTSIE FUDGE 'N FROSTING MIXADD WATER ... ONLY WATERWOMAN'S DAY194811/01137
681134596584DURKEE FAMOUS FOODSDURKEE'S COCONUTCOCONUT ... THE PEEPUL'S CHOICE!LIFE194811/15997
691134596463AMERICAN HOME FOODSDUFF'S BAKING MIXESSTEP UP AND TAKE A BOW ...LIFE194811/15997
701074618046PENICK & FORD LTD.BRER RABBIT NEW ORLEANS MOLASSESSMALL-FAMILY GINGERBREADWOMAN'S DAY194812/01109
711080311467CORN PRODUCTS REFINING CO.MAZOLA SALAD OILSO LIGHT ... SO RICH ... SO DELICIOUS ...WOMAN'S DAY194812/0164
721223148043PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGIT'S LIGHTER! IT'S RICHER! IT'S MADE WITH CRISCO!WOMAN'S DAY194901/0114
731222962436THE GREAT ATLANTIC AND PACIFIC TEA COMPANYDEXO SHORTENINGEVEN BEGINNERS CAN MAKE THIS CAKE ...WOMAN'S DAY194901/01997
741162243411BLUE RIBBON BAKEWAREEASTER LAMB CAKE MOLDATTRACTIVE, UNUSUALWOMAN'S DAY194903/01128
751104960547GENERAL FOODSBAKER'S COCONUTECONOMY CAKE GOES EASTER-ELEGANT WITH BAKER'S COCONUT!WOMAN'S DAY194904/0135
761104960829THE GREAT ATLANTIC AND PACIFIC TEA COMPANYDEXO SHORTENINGBRIGHTEN YOUR EASTER FEAST WITH THIS EASTER SURPRISE CAKE!WOMAN'S DAY194904/0170
771200006495GENERAL FOODSBAKER'S COCONUTBREEZE FOR JULY ... REFRIGERATOR PIE!GOOD HOUSEKEEPING194907/01119
781228010389WESSON OILWESSON OILFOR MAKING GOOD THINGS TO EATLADIES' HOME JOURNAL194907/0184
791084217043PILLSBURY MILLS INC.PILLSBURY CAKE MIXESTHE EASIEST WAY TO MAKE FINE CAKES!WOMAN'S DAY194908/0115
801104953414SWIFT & COMPANYSWIFT'S SWIFT'NING SHORTENINGGOOD COOKS ARE SWITCHING TO SWIFT'NING!WOMAN'S DAY194909/0115
811104953218PILLSBURY MILLS INC.PILLSBURY CAKE MIXESDISTINGUISH YOURSELF IN 2 FLAVORSWOMAN'S DAY194909/0116
821083593391GENERAL MILLSGOLD MEDAL KITCHEN-TESTED FLOURBETTY CROCKER TELLS: HOW YOU CAN MAKE A PERFECT DOUBLE-QUICK CAKE EVERY TIME!WOMAN'S DAY194910/0137
831083593493PILLSBURY MILLS INC.PILLSBURY CAKES MIXESLAST-MINUTE THOUGHTS ... BUT DE LUXE IDEAS!WOMAN'S DAY194910/0173
841083595711GENERAL FOODSWALTER BAKER & COMPANYCHOCOLATE-LOVIN' FOLKS ENJOY THE WHOLE WALTER BAKER FAMILY!WOMAN'S DAY194910/0181
851090859786THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER FRUIT CAKEM-M-M ... U-M-M ... YUMMY!WOMAN'S DAY194912/0116
861103053451AMERICAN HOME FOODSDUFF'S GRINGERBREAD MIXONLY DUFF'S MAKES PRIZE GINGERBREAD LIKE THIS!WOMAN'S DAY195006/01112
871103060833GENERAL FOODSWALTER BAKER'S CHOCOLATEA DATE TO REMEMBER: FATHER'S DAY ... BAKE HIM A CAKEWOMAN'S DAY195006/0131
881211564957GENERAL FOODSCALUMET BAKING POWDERNEW, EASY RECIPE FORLADIES' HOME JOURNAL195011/01114
891211572701PILLSBURY MILLS INC.PILLSBURY CAKE MIXESWHY NOT YOU?LADIES' HOME JOURNAL195011/01215
901211564770CHURCH & DWIGHT CO.ARM & HAMMER BAKING SODADELICIOUS! 3-MINUTE CHOCOLATE CAKE MIXED IN ONE BOWLLADIES' HOME JOURNAL195011/01231
911211564475GENERAL FOODSSAWNS DOWN CAKE MIXESSUPER-GORGEOUS HOLIDAY CAKES ... SO EASYLADIES' HOME JOURNAL195011/0176
921214775438OCEAN SPRAYOCEAN SPRAY CRANBERRIESREADY TO USE IN LUSCIOUS DESSERTS LIKE THISLADIES' HOME JOURNAL195011/0177
931211568143THE GLIDDEN CO.DURKEE'S COCONUTTOPS FOR TOPPINGSLADIES' HOME JOURNAL195011/0180
941125687299GENERAL MILLSBISQUICKYOU NEVER MADE SO GOOD A CAKE SO EASILY!LIFE195201/2194
951230246841PROCTER & GAMBLECRISCO VEGETABLE SHORTENINGNOW EASIER THAN EVER TO BAKE ...LADIES' HOME JOURNAL195203/01999
961126032041PILLSBURY MILLS INC.PILLSBURY CAKE MIXESA DREAM AND YOULIFE195206/1654
971230306057CALIFORNIA WALNUT GROWERS ASSOCIATIONDIAMOND BRAND WALNUTSHOW TO FANCY-UP YOUR BASIC RECIPESWOMAN'S HOME COMPANION195212/0156
981229351546HELLMANN'SHELLMANN'S REAL MAYONNAISESHEER MAGIC IN THIS NEW CHRISTMAS CAKEWOMAN'S HOME COMPANION195212/0177
991230388664CHURCH & DWIGHT CO.ARM & HAMMER BAKING SODABETTER-TEXTURED, FRESHER-KEEPING, MADE WITH BAKING SODAWOMAN'S HOME COMPANION195212/0188
1001174781930GENERAL FOODSSWANS DOWN CAKE MIXESSWANS DOWN MIXES MAKE KISSIN' CAKESLIFE195302/0267
1011102955557PENICK & FORD LTD.MY-T-FINE PUDDING AND PIE FILLINGFINEST DESERY YOU EVER TASTED ... EASY-MADE WITH MY-T-FINE PUDDINGWOMAN'S DAY195402/01113
1021107984807CRESCENT MFG. CO.MAPLEINE IMITATION MAPLE FLAVORMAKE BETTER SYRUPWOMAN'S DAY195402/01160
1031105463171THE HILLS BROS.DROMEDARY GINGERBREAD MIXWORLD'S MOST FAMOUS DESSERT!WOMAN'S DAY195402/01169
1041106595573GENERAL FOODSSWANS DOWN CAKE MIXESMAKE 'EM SURE! MAKE 'EM EASY!WOMAN'S DAY195402/0123
1051102955483WESSON OILWESSON OILNEW! THE CHIFFON LAYER CAKE YOU MAKE WITH ONLY 2 EGGSWOMAN'S DAY195402/0185
1061102956499CLING PEACH ADVISORY BOARDCALIFORNIA CLING PEACHESSUMMERY TREATS FOR WINTER MEALSWOMAN'S DAY195402/0186
1071249599609GENERAL FOODSSWANS DOWN CAKE MIXESNEW MIXES! WIN ON ALL 4 "MUSTS" FOR HOMEMADE CAKE!LADIES' HOME JOURNAL195403/01170
1081249598602THE R. T. FRENCH COMPANYFRENCH'S SPICES AND EXTRACTSSOMETHING WONDERFUL!LADIES' HOME JOURNAL195403/017
1091246676882GENERAL MILLSSOFTASILK CAKE FLOURNEW! A CHIFFON LAYER CAKE WITH ONLY 2 EGGS!LADIES' HOME JOURNAL195403/0178
1101246676792GENERAL MILLSBISQUICKREACH FOR BISQUICK AND PINEAPPLELADIES' HOME JOURNAL195403/019
1111180810299GENERAL MILLSBISQUICKBISQUICK'S NEW WAY TO BAKEWOMAN'S DAY195403/0163
1121100709423WESSON OILWESSON OILYOU BAKE THIS LUCIOUS GIFT THE QUICKER WESSON WAYWOMAN'S DAY195412/0153
1131100646674THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P JANE PARKER FRUIT CAKETRADITIONAL ELEGANCE ... FOR HOLIDAY GIVING AND SERVINGWOMAN'S DAY195412/0183
1141187355484BELL TELEPHONE SYSTEMLONG DISTANCE TELEPHONE SERVICEIT'S SO NICE TO SAY "THANK YOU" BY LONG DISTANCESATURDAY EVENING POST195503/2655
1151214871677GENERAL MILLSBETTY CROCKER ANGEL FOOD CAKE MIXI GUARANTEE A PERFECT CAKE EVERY TIME YOU BAKESATURDAY EVENING POST195503/26999
1161099939902GENERAL FOODSSWANS DOWN CAKE FLOURIT'S FUN TO BAKE A FINE CAKE!WOMAN'S DAY195509/0155
1171200007521GENERAL MILLSBETTY CROCKER CAKE MIXESBETTY CROCKER HAS TWO NEW CAKE MIX FLAVORS!SATURDAY EVENING POST195509/10999
1181113600177GENERAL FOODSSWANS DOWN CAKE FLOURIT'S FUN TO BAKE A FINE CAKE!FAMILY CIRCLE195602/0163
1191099932531THE GREAT ATLANTIC AND PACIFIC TEA COMPANYA & P ANN PAGE STRAWBERRY PRESERVESSPRIGHTLY AS SPRING!WOMAN'S DAY195604/0120
1201099930298PILLSBURY MILLS INC.PILLSBURY KIT CAKETHE LITTLE CAKE WITH A BIG IDEA ...WOMAN'S DAY195604/01999
1211211567985CERESOTA FLOURCERESOTA FLOURCAKE OF THE MONTHFAMILY CIRCLE195702/0175
1221279634170PILLSBURY MILLS INC.PILLSBURY FROSTING MIXESI GET MY LICKS FROM PILLSBURYLIFE195711/24997
1231112889567GENERAL MILLSBETTY CROCKER BLACK WALNUT CAKE MIXBETTY CROCKER'S NEWEST MIX TO MAKE YOU FAMOUS!FAMILY CIRCLE195802/0119
1241101765819GENERAL MILLSBISQUICKBISQUICK'S GOING TO HELP YOU MORE THAN ANY OTHER PACKAGE IN THE GROCERY STORE!WOMAN'S DAY195806/01000
1251238716658NATIONAL BISCUIT COMPANYDROMEDARY GINGERBREAD MIXCOMPARE THE COLOR! COMPARE THE TEXTURE! COMPARE THE TASTE!LIFE195910/05120